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  • What Is Branding and Why Should Your Business Use It?

    Posted on October 5, 2021October 6, 2021
    What Is Branding and Why Should Your Business Use It

    Branding is an essential part of the marketing plan that companies, businesses and organizations use to differentiate themselves from competitors. Also, remain relevant in the minds of consumers. Thus, it is an important part of a marketing strategy because a well-established brand will show consistency and gain consumer trust.

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  • Business
  • How to Develop and Implement a New Company Policy

    Posted on February 23, 2021February 16, 2021
    How to Develop and Implement a New Company Policy

    Company policy help maintain order within the organization and ensure that people are treated fairly and equally. Also, policies help employees understand what is expected of them. Although most company policies are not all-encompassing; they provide direction regarding what is appropriate as well as inappropriate or unacceptable behavior.

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